We are passionate about helping older adults Age Successfully on their own terms.

Through firsthand experience as caregivers to their own parents and grandparents, Assured Allies’ company founders, Roee Nahir and Afik Gal, recognized that despite the many benefits of longevity, aging also presents many challenges – including biopsychosocial stress and the financial sustainability of long-term care.

As a doctor and data scientist they knew there was a better way than simply hoping for the best. As entrepreneurs, they were surprised to find no one was yet working on a comprehensive solution using data as a key. They decided to take on the biggest challenges of aging, knowing the best solutions would involve technical innovation and empathy in equal doses.